Ad design, strategy and content for a ski resort’s real estate agency
Mountainside Real Estate at Sugarloaf ski resort
Carrabassett Valley, Maine
Calendar Project
Proposed, designed and launched a new annual Sugarloaf-area calendar sponsored by the real estate office in 2019
- Mailed free calendars to all on-mountain owners as a way to increase awareness of the real estate office’s presence at the resort
- Displayed calendars at guest service counters, dining and retail locations around resort
- Included calendars at resort-wide kiosks for guests to grab, creating potential future clients
Hotel Literature
Ad materials for timeshares at the resort hotel
- Included in welcome packet at the resort hotel and timeshare informational packet given to clients at the real estate office
Maine Ski Hall of Fame
2020 Pamphlet Ad
Sample of a print advertisement
- Print clients include Maine Magazine, Portland Monthly, The Irregular, Maine High Peaks, Maine Huts & Trails, New England Mountain Bike Association, Sugarloaf Ski Club, Ski Museum of Maine
Triannual Brochure
Design and produce agency’s triannual brochure
New Developments
Simplified and color-coded developer floor plans for ad materials
Created logo for “Crocker Cirque Condominiums” 2020 development
Mailers
Customized postcards mailed to on-mountain owners after sales to encourage future clients
